Concept / Design / Illustration / Packaging
Urban haven for tourists and business travellers from India and abroad, The Park Hotels, Chennai, is a study in lavish elegance. The hotel has always looked to create unique experiences for its visitors, and its annual Diwali celebrations are no exception!
The brief, to create packaging for their yearly Diwali sweets gift hamper.
No Diwali celebration is complete unless there are crackers – to chase away evil spirits and just because they are so much fun! We wanted to capture some of that quintessential excitement in the hamper that we created. It was designed to look like crackers, packed into a vibrant outer box, with happy colours and geometric graphics on both to evoke the joyful mood. The sweets themselves were housed inside the ‘patakas’, explosive surprises for the taste buds!